Introduction
 
Hadrien de Montferrand Gallery innovates.
 
The UN-Framed project is a brand new concept: to display drawings of young Chinese artists for sale at a fixed price.
 
In parallel with its ambitious exhibition roster, the Hadrien de Montferrand Gallery will offer visitors more than 5000 works of students from the top Chinese Art schools.
 
A New Platform

“When an economic zone develops, creativity always follows” says gallery-owner Hadrien de Montferrand, “which is why I believe that future leading artists will be Chinese. We chose to display works in pencil because it is the best way to evaluate technique, and participants will provide 10 works so that the viewer can appreciate the aesthetic universe of each artist. Most importantly though, I think that drawing is objective: you cannot lie with a drawing, it is either good or it is bad”.
 
Thus Hadrien de Montferrand Gallery sees itself as an ideal platform to undertake this project. The gallery aims to attract gallery-owners, museum curators and collectors who will hope to find new artists or to discover the next leaders of the contemporary Art scene. The gallery seeks to give international exposure to these students: the works will be exhibited by the gallery in Art fairs and Hadrien de Montferrand Gallery will seek collaboration with other galleries to display the project outside China.
 
Practicalities
 
The artists will first be students from the top 3 Art schools in China – HangZhou, BeiJing and ChongQing - but the gallery will attract participants from as much as 10 universities by the end of the year. Participants will need to prove that they are at least in their last year of undergraduate studies and will need to provide 10 drawings in pencil.

The drawings will be on display for all visitors of the gallery. The 10 drawings of each artist will be contained in a pH-neutral numbered sleeve placed in files in a special piece of furniture designed by Samer Chamoun, lead architect of Zaha Hadid Studio in China. Besides, a table and white gloves will be provided for easier consultation. Once a work is purchased, details of the artist will be given to the purchaser.